Choosing a personal fragrance is a very important decision. There are many different fragrant notes to consider, from light and fruity to floral. Many fragrance companies rely on social media to market their perfumes in hopes to increase sales. Generally, the companies with the highest number of social media followers get better reception on their products. The following graphic from FragranceX.com calculated the total number of social media followers on accounts like Facebook, Instagram, and Pinterest to determine which fragrance brands have the most followers. These are the fragrance brands that ranked in the top 10:
1. Victoria’s Secret: 112.4 million followers
2. Chanel: 84.8 million followers
3. Dior: 66.6 million followers
4. Dolce & Gabbana: 45.6 million followers
5. Burberry: 44.9 million followers
6. Calvin Klein: 39.3 million followers
7. Versace: 36.8 million followers
8. Prada: 36.6 million followers
9. Gucci: 32 million followers
10. Tommy Hilfiger: 29.3 million followers
Which company makes your favorite fragrance?
