Social networking has changed the way how we socialize with each other and with the advent of the mobile phone it has become a very important tool.
Holiday shopping conversations on twitter start early. 30% of twitter users begin thinking and tweeting about holiday shopping before October.
Twitter influences product consideration, discovery and purchase. 55% of users discussed gift ideas on twitter 64% of users have purchased a product because of twitter.
Twitter has a major role in determining the shopping aspect of the users. 55% of the people discuss the gifts on twitter. 64% of users have purchased a product because of twitter.
57% of shoppers use twitter to check the stores and 62% shoppers tweet about the shopping where they have done it.