The reason why infographics are becoming so popular and effective the field of communication lies somewhere in its brevity,graphic illustrations that appeal to our optical senses and only the core data put together compactly.
It is everything that an impatient millennial would like a medium of communication to be.
The internet is flooded with infographics of different kinds ,dealing with different data. But what does it take to make a good infographic?
Here is your unofficial infographics guideline to help you through :
- First of all, pay attention to the kind of information you are dealing with. Not all information is meant for infographic treatment. If it can be communicated in a sentence or two,a short,direct,scannable text will do the job. Do not force information into an infographic
- The authenticity of the data provided in your infographic is the key to gain credibility. Provide information from credible sources and pay close attention to the visuals that have been fetched out of the information-problematic pictures implies lost audience interest.
- Your infographics should be designed to suit the information that is to be communicated and not the other way around. It should be kept in mind that not all images will fit the data and it is the former that has to be modified,rather than the latter.