Did you know that most consumers spend nearly one-third of their day looking at content online, whether through their phone, desktop or tablet? Viewer attention has become a precious commodity that marketers and PR professionals compete to achieve key business goals, including brand awareness and customer retention.
With West’s infographic, marketers and other stakeholders can learn how to better leverage their content. Today’s consumers spend nearly one-third of their day engaging with digital content—and their attention has become a precious commodity. For marketers and PR pros, high-performing content plays an important role in achieving key business goals—from brand development and customer retention to lead generation and revenue growth.
In our infographic from westuc.com, How to Create Clickable, Shareable & Search-Friendly Content, we share five Can't-miss tips to improve your content and make it perform better. If you want to go even deeper, you can learn more in our e-book which covers this issue in greater detail and with even more context.