When a bride tries on a wedding dress she wants that fairy tale moment when she looks in the mirror and says "Yes!" to the dress. That big moment that everyone waits for as she comes down the aisle is something many girls dream of as kids. The wedding dress should represent the bride's personal style and also flow with the venue. If you are having a beach wedding, a ballgown may not be the best wedding dress but rather they may want to opt for something lighter or boho-inspired. Just like the many different styles of dresses out there, the cost of a wedding dress can go from under $100 dollars to over $20,000. This chart from wedding dress maker lulus.com shows the cost of wedding dresses across the US. The top 5 cities where brides are spending the most on their wedding dress are: Hawaii with an average of $2,146 per dress, New York with an average of $1,897 per dress, Massachusetts with an average of $1,884 per dress, Alaska with an average of $1,883 per dress and California with an average of $1,879 per dress. The dress sets the whole tone of the day, it is more than just a piece of clothing and many brides will keep their dress forever, some even passing it down to their own daughters to wear on their wedding day.