Whether you realize it or not, you're exposed to meticulously researched and executed marketing tactics more often than not. These are essentially tricks that can play with both your mind and your senses, and ultimately tap into your emotions to help dictate your purchasing behavior. This infographic looks at 29 of these specific tricks and tactics that are used to help make consumers aware of the subtle influences that we experience daily but don't always realize.
For example, a common practice is to reduce the left digit by just 1 on a product's price. According to the infographic
, this is because our brain encodes numbers so quickly that a smaller digit can make the price seem much smaller. Because of this, a price like $2.99 seems much cheaper than $3.00, wherein reality, it's not. Which of the practices included in this infographic do you notice that you come across more often than not? Which were surprising to you?