Multilevel marketing or MLM is a business strategy that companies use to encourage existing recruits to find people to sign up under them and then get a percentage of that recruits' sales. Another term for the salespeople who are beneath you is your 'downline'.
In the top spot on this graphic is Amway, which sells beauty, health, and home care products. They are a great example of a well-known direct sales company that follows the MLM strategy for their business model. With an 8.8 billion dollar revenue, the MLM sales design certainly worked for them. Multilevel marketing is a legitimate business approach, even if it is controversial. If you are considering joining an MLM on this list make sure you do your research before.
Can you afford the time and investment? Will you still be OK if you make little or no money? You can tell the difference between a legal MLM and a pyramid scheme by which has a greater focus on recruitment rather than product sales. If your job is just to recruit new salespeople rather than selling a product or experience then you are most likely about to sign up for a scam. See how each of these top 25 MLMs has become successful over the years.
![The Top 25 MLMs by Revenue](https://graphs.net/wp-content/uploads/2020/11/The-Top-25-MLMs-by-Revenue.png)