Facebook is the most popular social networking site.
What is the secret of its success. Obviously the marketing strategy employed by Facebook must be the reason for its success. Facebook was the first one to come with the idea of connecting people and the world through the internet.
For this they developed a platform on which various groups and individuals could interact by the click of a button. The platform would help people include their personal information to be shared with people on their list.
They could have a space of their own in the web world to host their likes, dislikes and connect with people through the links. They could have streaming information about the latest in their friend's circle. The could add more and more friends and maintain a social network through this online community.
