When it comes to marketing automation cycle, the CRM toll plays a key role in incorporating all activities or processes that are carried out to promote the product effectively into market. Fr any product lead generation is important and there are different techniques available for generating leads like SEO, webinars, call centers, infographics and banner advertising.
When it comes to planning and ideation, the CRM tool supports buzz monitoring, social media monitoring, copywriting and keyword research tools by default. This tool even includes optimization tools, multivariate testing and user testing which help business owners in analyzing the market. For sales closure, the CRM tool automatically incorporates shopping carts, field sales and eCommerce tools.
