Have you ever thought that Pinterest, a photo sharing website will help in improving business. Be it either a small scale business or a large scale company, with its current stats it has been proven that this social channel became successful in driving more referral traffic to the business website.
Based on the business type whether it follows the B2B marketing or B2C marketing, the company owners can decide upon whether to use the Pinterest or not. The infographic depicts a nice decision tree designed by considering target customers, core part of the business, products and services. If it’s a women centric business relevant to fashion, cooking, crafting or event planning, in all such cases Pinterest can be effectively used to promote the business among internet users.