A sales process is a systematic repeatable process of steps that map out and track interaction with prospectus from their first point of engagement of your business through following steps
Lead Generation:
Sales representatives use lead bait and other out bound tools and techniques to identify decision makers who meet the buyer persona.
Qualify Leads:
Sales representatives and prospects decide whether they are good fit or not.
Demonstrate Solution:
Once the sales representative has qualified lead the next step is to demonstrate in detail solution they can provide and then explain how it will prospect and benefit.
Deal or No Deal:
If the deal is close the sales representative must anticipate and handle the prospects objections the end of the decision stage is marked by purchase or rejection.
Deliver:
The sales process does not end after closure. The final stage is to deliver the customer promise and lay foundations to encourage repeat buying.