There has been a lot of growth in social media websites lately. Many observers are following this growth quite keenly for various reasons. Some of them are looking to invest in companies. Others are looking to build better awareness.
Social media has turned into a major platform for reaching the consumers. The five majorly used social media are Face book, Twitter, Google+, Linked In, Instagram and Pinterest.
There are 751 million users access face book from mobile with 7000 different devices, there are 10 million face book apps.
Twitter has 288 million monthly active users, twitters fastest growing age demographic is 55 to 64 year old with active users of 79%.
343 million active users on Google + and 80% users login at least once a week to Google +and 60% users login every day.
There are about 1.5 million LinkedIn groups. 50% of the linkedin users have their bachelor or graduate degree.
More than 16 billion photos have already been uploaded. Mtv is the most followed brand o the Instagram with over 1.2 million followers.