With more and more people shifting online to do their buying, it is important that companies and business utilize various tactics to convert a visitor into a paying customer so as not to lose them to some competitor.
Which is why, it is important that you not only concentrate on your product selling tactics but also how to impress the visitor with your design and idea for which you get a maximum of 0.8 seconds before they decide to leave your site.
Having a clear layout helps the customer to find what they want without getting lost and when you add positive feedback to it, it helps to reassure them as well as instill confidence in them about your product.