It is estimated that poor marketing and sales alignment can cost organizations 10 percent or more of annual revenue. So much so, that this misalignment is costing businesses more than a trillion dollars per year.
One thing is for certain, if you are running a business, you certainly want it to grow. Therefore, ignoring the misalignment between sales and marketing is not an option at all.
This detailed infographic created by EngageBay explains sales and marketing misalignment, how it can be resolved by the all-in-one marketing and sales software. Included are some very insightful sales and marketing alignment stats for your reference.
Here's how to align sales and marketing!