Content marketing is one of the best marketing strategies which on implementing will effectively drive all the business relevant products and services into the public in an easy way. Podcasts, videos, white papers, social networks, blogs, contests, newsletters and magazine etc are different elements of content marketing strategy.
Social media is the popular format in content marketing and it was revealed that nearly 41% of companies that follow B2B marketing approach and 67% of organizations that use B2C marketing strategy have found a customer through Facebook.
