Growth of infographics have seen an 800% increase in the last two years and they are increasingly being used to give out information in an easy-to-understand and visually appealing format.
Since every 3 in 5 individually have a better visual memory, they are easy-to-retain and can be processed faster by the brain as well and it has been found that they have a 1% growth rate per day in recent times.
Also, infographics help in bringing traffic onto a site that uses them and have the greater ability of going viral thereby marketing the content shared and in them faster than any other tools that might be used in marketing hence creating higher brand awareness.