Trina Brady of the Royal College of Art created “I Wish” in 2007, so as to bring about a balance between work and play in the lives of people. Her inspiration came from the fact that she had begun to believe that people were becoming slaves to the technological revolution, that we are now governed by the technology which we created to ease our workloads and pressure, instead they had begun to heighten our responsibilities and lengthen our work hours.
She found through research conducted by the TUC that most employees are working extra hours for their employers without pay. This became the point of initiation for Trina, who set out to find what people truly wished for, so that they could utilize the extra time they were putting into their jobs in a way that they could fulfill their wishes. She asked people to take some time and reflect on what they truly desired from their lives. She asked them to identify whether their wishes were realistic, and could be acted upon.
She then went on to present the findings in a poster. She identified that wishes are constantly evolving, and therefore she uses the concept of six stages of separation so as to identify and differentiate them effectively. This is done through the use of colors. Each wish is defined by a word that expresses the desire of the individual.
The words are represented alphabetically and each person assigned a number in the middle circle. She ties it all together by using a system to link numbers to the words thereby illustrating the link between many people and the common wishes we all have in our individual lives.