Marketing is no longer a local phenomenon. Global players have emerged in all fields giving rise to global marketing strategies. Some of the emerging global marketing strategies for achieving business objectives are: Social media, SEO, Branding, email marketing, off-line marketing and web designing.
Social media marketing can be used to generate fans, interact with the public at large, analyze market and transform objectives. Branding helps to differentiate your company form its competitors. E-mail marketing is targeted at bulk audience using specific demographics.
Designing a company's unique website can be helpful in communicating the corporate vision and mission to the stakeholders. SEO can be a tool used to optimize the user landing on your page, thus maximizing conversions.
Off-line marketing aims at creating clients for the company through events, presentation, press releases and corporate image.