SEO (Search Engine Optimization) plays a vital role in improving the visibility of either your website or each web page on the SERPs (Search Engine Results page). Until the mid of 2011, Google used a simple predictable algorithm to rank the websites that allowed all the SEO companies to apply few off-page optimization techniques to give an impression that the website is popular over internet.
But with the latest revised algorithms from Google, those days of building bunch of links, keywords stuffing, bookmarking the websites have become a mere obsolete. The traffic generation through SEO operations doesn’t work any longer with the Google, so SEO experts suggest that all the website owners must keep track of these changes to make more profits and increase their page rankings.
This visual infographic depicts the new SEO rules that help you to establish as an industry leader.
Create informative content:
Try to create useful and informative blog posts, videos and visual infographics that can convey the information in an effective way.
Apply for Google Authorship to assign authority.
Promotion on social networks:
Always share the content across different social platforms such as Facebook, Twitter and LinkedIn.
Post information about latest trends and updates related to your website.
Establish connections with various industry leaders by attending online events.
Clean back linking:
Choose high quality and relevant guest bloggers to gain a back link.
Reach out to popular vendors and suppliers relevant to your industry.