Social media has made a special mark in the lives of individuals. With increasing number of users accessing internet, the power of social media is growing day by day. Social media is not only used for staying connected or promoting businesses, but also for raising funds and donations. Find out the interesting facts related to raising money for noble causes with the help of social media in 2012.
Over 10% of the internet traffic makes up shared information. This is the reason why nonprofits choose to spread their message through social networking sites in order to raise funds.
Nonprofits make the most use of Facebook, Twitter, Youtube and LinkedIn. On FaceBook, individual donation accounts to 33%, event fundraising makes up 20%. Recently FaceBook added the option of charitable donation to FB Gifts. Some participants of FaceBook Gifts include Livestrong, American Red Cross, Blue Star Families.The donation made through social media keeps increasing every year.