Video is the new element that has become popular when you consider social media websites. As we all know how a video can attract the visitors and its the main reason why large number of digital marketers and advertisers are making use of social video to enhance their products sales.
As more people are getting engaged to view and share videos on social networks like Facebook, YouTube, Flickr and Dailymotion. By keeping this in mind, several advertisers are crafting new technologies and strategies to advertise their products and services pertaining to a specific business on popular social media networks.
According to infographic, it is reported that every 4 out 10 videos shared on social networks are humorous. The chances of clicking the brand’s official page on Facebook are high when you share a humorous video that depicts the brand when compared to other types of video content.
The videos of length 15 seconds are best video types that can produce high clickthrough rates and videos of 61+ seconds will account for half of the traffic that gets generated on social networks.
Females dominate males when it comes to social video space as the visual graphic shows that 63% of all video views are from females and the popular age that watches more number of videos on social networks is between 18 and 44 years.