The final test of any mix of SEO efforts is reflected in how high a website ranks on search engines, and especially on Google. Since a lot of websites are built on CMS platforms, like Joomla, they tend to let the optimizing details slip away unnoticed.
What people may not realize is that a website built on Joomla requires intensive optimization for it to function well, and there are several parameters, like load times, HTTP requests, the number and size of images and even CSS and JS files.
As the info graphic explains, reducing load times is critical for higher search rankings and the reason is fairly simple: higher load times result in higher bounce rates. There are a few more things to keep in mind with optimizing Joomla websites.
For one, pay attention to your HTTP requests. You’ll see better results if the page requires fewer HTTP loads.
Keep the total size of your files (in KB) as small as possible.
Even though image-heavy sites are almost mandatory now, you’ll still need to keep the number of images and their sizes at a minimum.
And last, but not least, the number and size of your CSS and JS files will also need to be kept small.