Every business requires it products to go online and there are several means of promoting a product over internet to reach the general public. One such way is to promote through social media and Facebook is the popular social network over web world with 900 million users from various countries.
In a recent survey, it was stated that 60% of all fortune 500 companies have Facebook page and 62% of marketers have said that social media has become more important in creating brand awareness.
Most of customers who view a link of retail site on Facebook has made purchase of worth $ 102.59. when surveyed 56% of consumers said they like to recommend a brand on Facebook and 51% said that they will purchase the product after liking the product's Facebook page.
On an average, Facebook user has 130 friends and likes more than 80 pages. In United States, every 8 out of 10 users prefer to buy their favorite brand after getting connected with the brand on Facebook.